Not to be out done, nVidia is slashing prices on their cards too for the holiday.
Nvidia’s Entire 900 Series GPU Lineup Gets Price Cuts For The Holidays – Including The GTX 980 Ti, 980, 970, 960 And 950
GTX 980Ti = $589, $559 after rebate
GTX 980 = $439, $409 after rebate
GTX 970 = $289, $259...