This is linked in the Twitter side panel here already, but thought I would put it in the thread as that will disappear from there with future tweets.
Interesting read I thought. Nice to see NVIDIA admit at least that they underestimated and weren't prepared... unless they were and this was just another way to increase anticipation and demand...? Conspiracy conspiracy
In my mind companies want to sell product. If they don't have products available people will go elsewhere.
As the leaks come out before the launch of a product I can see how companies want to keep the information in house as much as possible too. The problem is the balancing act between getting your chips out to your board partners, and those board partners leaking like sieves all the time. So, to minimize leaks NVidia keeps the info to themselves as long as possible. If they could trust board partners not to have leaks the AIBs could be producing cards months before a launch, but from my understanding they only get the info and chips they need about a month before launch. Not enough time to crank out 100s of thousands of card.
Because of this info leak problem I don't think that AMD is close to production on their cards. The info leaks on "Big Navi" have all been from "inside" sources, and their has been little benchmark slip ups, yet. Perhaps next month, as we get closer to their announcement will we see the usual websites mining leaked benchmarks.
Anyway, the tech media has been asking the right questions on availability, and the companies all seem to be indicating that thousands of units will be forthcoming, as one would expect now that all the information is public and they don't have to try and keep a lid on leaks.