This is a smart move for Nvidia. I was considering going with AMD because there are so many freesync monitors and they are cheaper. Just need AMD to compete in the high end first.
Though most freesync monitors have a junk range of VRR. I would expect to have 30-max native hz VRR range but many monitors are 40hz or higher which is an instant no buy for me. That is why I liked gsync because EVERY gsync monitor supports 1hz-max native hz.
Yeah I was going to go AMD for a mid-range card because of freesync but it does look like nvidia support is limited to a select few monitors at this point so I will have to see come summer what the lay of the land is like.