well...because gamers are the target audience for said products. there are non-gamer options out there...fewer than most of us would like, but they're there. also...your rant about gamer mice having gamer aesthetics and RGB is kinda silly as it's a gamer mouse, LoL!Why do companies slap gaming onto everything!? Why do prebuilts use fancy cases and weak gpus so they can market them!? Why do gaming mice have gamer asthetics and rgb!?