Basically, the Fury X is nothing more than a test bed for HBM GEN 1 memory, and AMD is using it in the hopes that people won't buy the GTX 980Ti ... since the rest of their 300 series is basically just a total rebrand of the 200 series.
Exactly my thinking. Exactly! This card v2 will be great.
Except 9xx has been out for six months, and by the time AMD gets this right, nV will have their next gen out...